How to check your website speed?
Matthew Lvov from Ormoc, Co-founder / CMO
The easiest way to check site speed is with free tools: Google PageSpeed Insights, the browser's built-in Lighthouse, and WebPageTest. They show how fast a page loads and suggest exactly what is slowing the site down.
Key takeaway
Which tools to measure site speed with and which metrics matter for traffic and conversion.
You should focus on the Core Web Vitals metrics — search engines take them into account too:
- LCP — the time to render the main content;
- INP — responsiveness to user actions;
- CLS — layout stability without jumps.
Why this matters: a slow site loses search rankings and drives visitors away. Every extra second of load time lowers conversion and increases bounces, which directly hits the number of requests and your traffic.
We don't just measure speed but eliminate the causes: we optimize images and code, set up caching, and update PHP. The result is more visitors reaching target actions, while the site steadily holds 99.8% uptime under proactive 24/7 monitoring.
Want to know how fast your site is and what's keeping it from growing? Request a free audit — we'll measure speed against Core Web Vitals and draw up a plan to speed it up.